Marketing & Sales
epub |eng | 2018-07-18 | Author:David V. Lorenzo
You can send the same article to multiple publications. The only time you need to provide exclusive content to a trade publication is when you have a contract to do ...
( Category:
Marketing & Sales
August 25,2018 )
epub |eng | 2013-05-01 | Author:Debbie Millman & Rob Walker [Millman, Debbie & Walker, Rob]
Let’s face it: There is a lot of bad stuff out there. Think about all the advertising that’s focused on kids. It’s bad stuff—there’s a lot of bad shit going ...
( Category:
Marketing & Sales
August 25,2018 )
epub |eng | 2010-12-12 | Author:Mark Joyner
The magic of marketing has to do with your own enthusiasm, belief, and confidence affecting your results. This is a topic for another book, but I can say with reasonable ...
( Category:
Marketing & Sales
August 23,2018 )
epub |eng | 2015-04-23 | Author:Roger Fisher & William Ury [Fisher, Roger]
“It’s company policy” Let’s look at a real case where one party used positional bargaining and the other principled negotiation. Tom, one of our colleagues, had his parked car totally ...
( Category:
Management & Leadership
August 22,2018 )
azw3 |eng | 1998-10-20 | Author:Frank, Thomas [Frank, Thomas]
chapter eight CARNIVAL AND COLA: HIP VERSUS SQUARE IN THE COLA WARS Pepsi and other such companies have been more interested in the term segment as a verb than as ...
( Category:
Americas
August 20,2018 )
epub |eng | 2014-08-18 | Author:John de Graaf & David Wann & Thomas H. Naylor
HYPERCOMMERCIALISM Our hypercommercial era is one in which images are everywhere, and “image,” as tennis star Andre Agassi says in the sunglasses commercial, “is everything.” The daily bombardment of advertising ...
( Category:
Social Sciences
August 19,2018 )
epub |eng | 2018-08-15 | Author:Tom Reilly
PRINCIPLES OF RELATIONSHIP BUILDING There are a number of principles that define solid relationship building with customers. Trust is the currency of all great relationships. When two people like each ...
( Category:
Marketing & Sales
August 16,2018 )
azw3 |eng | 2018-08-09 | Author:Luttrell, Regina [Luttrell, Regina]
The feed on LinkedIn is a company’s way of communicating important messages to its audience. Some businesses are more effective than others at using images to tell their stories, providing ...
( Category:
Marketing & Sales
August 16,2018 )
epub |eng | 2015-02-03 | Author:Timothy L. Keiningham & Lerzan Aksoy & Luke Williams & Alexander J. Buoye [Keiningham, Timothy L.]
The Wallet Allocation Rule Is Not a Panacea Unfortunately, the HomeBanc story, although tragic, is not unique. In fact, in our first book, Return on Quality (with Roland Rust and ...
( Category:
Marketing & Sales
August 15,2018 )
epub |eng | 2018-08-12 | Author:Tom Hopkins
You’ll be better off with a series of short, to-the-point videos than with one long video that covers everything a potential client may need to know. When you’re developing your ...
( Category:
Processes & Infrastructure
August 13,2018 )
epub |eng | 0101-01-01 | Author:Peter Shankman [Shankman, Peter]
So . . . you’re just about halfway done with the book. How you feeling? Got any ideas? As always, I want to hear them: [email protected] or @petershankman on Twitter. ...
( Category:
Marketing & Sales
August 13,2018 )
epub |eng | | Author:Anna Bernasek
Checking on Checking Look at all the ways companies are already exploiting trust through the proliferation of fine print. Take something many people think they’re pretty familiar with, the basic ...
( Category:
Processes & Infrastructure
August 12,2018 )
epub |eng | 2017-08-11 | Author:Rob Sperry
BE YOU! How do you make sure you look the part? Always dress to the situation, even if that means dressing like a million bucks! Dress like the person you ...
( Category:
Communication & Social Skills
August 12,2018 )
epub |eng | 2014-08-10 | Author:Surdak, Christopher
Source: Salesforce.com Annual Financial Reports3 FIGURE 11.2. Revenue Growth for Salesforce.com, 2005 to 2012 Companies like Vistaprint will close this gap very quickly, as such integration makes sense for all ...
( Category:
Marketing & Sales
August 11,2018 )
epub |eng | 2008-03-11 | Author:Palmer, Stephanie [Palmer, Stephanie]
Five Ways to Get Smart 1. Don’t show off. Instead, help the buyer to show off. 2. Instead of saying, “I know…,” ask the buyer, “What do you think?” 3. ...
( Category:
Skills
August 11,2018 )
Categories
| Advertising | Consumer Behavior |
| Customer Service | Marketing |
| Public Relations | Sales & Selling |
| Search Engine Optimization |
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